Showing return on future technologies or pilots that may not be ready for scaled launch can be extremely difficult. What metrics and strategies can be leveraged to prove value and gain internal traction?
Watch our Evolve: Webinar on Innovations ROI with Tiffany Murray from Verizon 5G Labs and Meaghan Kennedy from Orange Sparkle Ball in conversation with Mark Kaiser an independent M&A consultant on how to calculate return on investment for innovation groups and projects.
Thursday September 24, 12:00-1:30 EST
Panelist
Mark Kaiser
Independent Corporate Venturing Consultant
Mark is an expert in growth strategies including M&A, corporate venture capital (CVC) and external innovation with a deep understanding of when, why and how corporations can partner with startups to drive meaningful growth. He has advised 40+ Fortune 500 companies (including 10 Fortune 100) on creating and transforming their CVC initiatives. Mark has lived both sides of the equation: as CEO of investor-backed companies that had a Fortune 500 investor/partner and as an adviser to Fortune 500 corporate venturing investors.
Mark's deep experience in M&A includes having been directly involved in the identification, evaluation, acquisition and integration of over 100 companies. One company over 50 companies were acquired and integrated in 3 1/2 years to become a $1 billion company and sold for 42X earnings in cash. With over 25 years of practical experience, Mark has deep knowledge of how a programmatic acquisition program can reliably deliver significant growth.
Facilitators
Tiffany Murray
Product Development Partnerships Lead, Verizon's 5G Lab
Tiffany Murray leads Ecosystem Partnerships for the 5G Lab in Washington DC, focused on public safety, smart cities, transportation, and education use cases for new technology. She runs the 5G First Responder Lab accelerator program, currently in the second year, working to bring cutting edge solutions, enabled by 5G, to market for those putting their lives on the line for others. She brings a varied breadth of experiences to her passion for innovation from her expertise in legal, communications, and partnership roles.
Meaghan Kennedy
Founder, Orange Sparkle Ball
Meaghan founded Orange Sparkle Ball after graduating from the Rollins School of Public Health at Emory University and conducting HIV research at the Centers for Disease Control and Prevention. Orange Sparkle Ball is an innovation and impact consultancy that accelerates initiatives in the private and public sector, as well as works with startups. Meaghan has taught at Georgia Institute of Technology and the Centers for Disease Control and Prevention. She has been a guest reviewer at Georgia Tech since 2007, a judge for the Global Social Venture Competition and Industrial Design Society of America (IDSA), a mentor for social entrepreneurs and is a frequently invited to sit on innovation and entrepreneurial panels.